Object Matrix has provided Virgin Media, Ireland’s largest independent commercial broadcaster, with MatrixStore, a media-focused private cloud platform, for its digital asset archive. The implementation was managed by Tyrell.
As a part of the Broadcasting Association of Ireland’s funding scheme for the archiving of programme material, Virgin Media began the process of digitising all of its tape assets. This, coupled with a growing library which already consisted of 70,000 object files, meant it needed a unified storage solution to interface with its archive, production, and content management systems.
Tyrell has implemented 1 petabyte of MatrixStore object storage for Virgin Media, providing digital content governance and instant access to all its content in the archive. An existing customer of MatrixStore, Virgin Media has expanding requirements. As the storage requirements increase, this can be expanded by adding more nodes with minimal technical input and zero downtime.
MatrixStore provides the broadcaster with the ability to easily search for, access, log, select and restores content to production systems, content management systems or to its online platforms with ease. MatrixStore underpins the Avid MAM | Foundation and two existing Avid interplay PAM system systems with integration with the Avid Media Central UX. It has been integrated directly into the existing media asset management system to enable automated workflows and a seamless workflow.
Nick Pearce, Sales and Marketing Director, Object Matrix, commented: