Piranha Bar Invests in Secure Future with New Storage Infrastructure


Tyrell CCT Provides Piranha Bar with Avid Unity & Object Matrix Storage Solutions



Dublin, October 20, 2011: Tyrell CCT, leading provider of digital media solutions, today announced that the company has provided Dublin facility, Piranha Bar with a complete new storage infrastructure consisting of Object Matrix’s highly secure Matrix Store and Avid’s leading shared storage solution, ISIS 5000. The investment was driven by Piranha Bar’s need to effectively manage its ever-increasing volume of tapeless media, ensure fast access to data and facilitate collaboration throughout the facility. The new archive and storage solutions have resulted in a significant improvement in capacity and greatly increased workflow efficiencies for the prominent post house.

Object Matrix’s flagship nearline storage solution was selected as a secure repository for the Piranha Bar’s multitude of media assets and stores all files including Quicktimes, Avid project overruns, RED raw files and digital archive for clients. The cost-effective MatrixStore requires minimal administrative input, is extremely easy to use and highly scalable. It is designed as a near-line disk platform to securely protect content and has the added benefit of being able to tag items with metadata allowing the repository to be fully searchable by editors. This node based clustered storage array will initially provide Piranha Bar with 36 TB of nearline storage and combined with the unique object-based architecture of MatrixStore, it provides an incredibly secure environment to build Piranha Bar’s digital archive.

“We needed a secure, scalable and self-managing solution that could handle large volumes of client media, and allow simple and immediate retrieval from any location in the facility,” commented Dave Berry, Executive Producer, Piranha Bar. “Tyrell CCT introduced us to The Matrix Store and amazingly it ticked all of the boxes while remaining the most cost-effective solution that is out there. We now have more streamlined processes, reduced overheads and our team are able to fully focus on their creative endeavours.”

Having experienced the benefits of multi-client connective storage Piranha Bar wanted to have the same ease of access to data on their SAN system. To achieve this they upgraded their existing Avid Unity system to Avid’s Ethernet based ISIS 5000. The addition of Avid’s new ISIS 5000 high performance shared storage system allows Piranha Bar to effectively handle its often intensive round-the-clock post production requirements. The ISIS 5000 storage solution provides a high degree of flexibility, interoperability, and scalability necessary to grow with the facility’s needs. With up to 90 client connections and 144TB of useable capacity the ISIS investment has doubled the capacity of Piranha Bar’s SAN storage.

“Tyrell CCT worked through a detailed consultation process with Piranha Bar to understand their exact requirements and determine the solution that would best fit the facility,” commented Bryan Malone, Managing Director, Tyrell CCT. “It doesn’t make any sense to load everything that comes into the facility straight onto the premium Avid storage. Piranha Bar has now got the best of both worlds; the Object Matrix takes the strain and the SAN is allowed to do what it does best –super fast uncluttered access to data.”

He added, “Protecting digital assets is now at the top of the priority list for post-production companies and it needs to be a painless process that allows staff to focus on the creative tasks that ultimately generate the revenue. Investment in the right solutions will guarantee security and integrity of media assets, making the data available on-demand and creating efficient workflows throughout the facility.”

“Object Matrix is very pleased to grow our customer base in Ireland with our flagship product, the MatrixStore,” commented Nick Pearce-Tomenius, Object Matrix. “Piranha Bar’s choice to use our resilient disk based solution will no doubt give them and their customers piece of mind that their creative assets are being securely protected.”


About Tyrell CCT
Tyrell CCT is the leading creative technology solutions provider for the broadcast, post production, education and corporate sectors in the UK and Ireland. Established in 2000, the company provides complete digital media solutions for the creation, manipulation, management and delivery of digital content. Tyrell CCT represents leading global suppliers of video, audio, storage and media streaming solutions and also provides consultancy, system integration and technical support services. For more information, visit Tyrell CCT at http://www.tyrell.ie

About Piranha Bar

Piranha Bar’s extensive Pre & Post Production Facility offers our Agency, TV Broadcast and commercial Production Company clients all the high-end editing, finishing, motion graphics & VFX capabilities they’ve known and trusted for years. Our Pre-Production facility for ad agencies offers concept and technique development, demos, animatics, storyboarding and script development for longer-form sponsored content. For more information ,visit http://www.piranhabar.ie/