The Challenge – Accessing Assets in the 4th Quarter with 5 seconds on
With the ongoing success of the Miami HEAT, there has been a surge in demand for a wider variety of content generated by the world renowned NBA franchise. The raw footage, created by HEATV, the team’s Media Production department, needs to be ingested and secured in a timely fashion in order to ensure a fast turnaround and distribution of the finished content.
Some of the challenges they faced in their Avid workflow includes:
- How to protect content at the point of ingest using an affordable, scalable nearline storage platform.
- How to manage various formats and wrappers during the ingest process.
- How to create links between full resolution and low resolution content from within the Avid based production environment.
- How to get instant access to digital archive when there is no time to find a tape.
- How to ensure any new platform would be suitable for future Avid or non-Avid workflows.
Download the case study to discover how HEATV solved these challenges using integrated solutions from Object Matrix and GLOOKAST: