5 Top Tips to Remedy Bothersome Workflows

5 Top Tips to Remedy Bothersome Workflows 1024 667 Object Matrix
Top 5 Tips to Remedy Bothersome and Time Consuming Archive and Business Continuity Workflows

Technology has evolved, and content consumption is exploding but are you still stuck using technology from the 90s and manual processes to support on demand workflows? Is it time for a change? Then you’d better have a read through our…

Top 5 Tips

to Remedy Bothersome and Time Consuming Archive and Business Continuity Workflows

Traditional archive technology limits the ability to access content from anywhere with its inherent built-in bottlenecks and public cloud infrastructure is still surprising many with its real cost.  Over the last 24 months, we’ve canvassed our customer community, prospects, and technical partners, and they’ve provided a list of their least productive and efficient processes when it comes to storage and archiving.

Based on that list we have provided our top 5 recommendations for improving productivity and operational efficiency within your organisation when it comes to protecting, accessing, and sharing archive content.

Time And Resources

The lack of integration, automation, and governance can often lead to disk being treated the same way as handling LTO tape – with manual processes. Not only can this cause bottlenecks, and create a greater risk of errors into the workflow, but it also means that media companies are wasting valuable time and resources on managing storage rather than more beneficial functions. This can result in a number of un-secure, un-managed storage silos, made up of scalable NAS, USB drives, or large cloud buckets full of content you can’t find or afford to use.

MatrixStore object storage simplifies the complex by providing the highest levels of digital content governance (audit, immutability, etc.), multi-tenancy, analytics, metadata management, search, sharing, and collaboration in a package that is easy to manage and even easier to use.

Time And Resources

Top 3 ‘Time-Sucking Processes’

  • Using homegrown scripts or manually copying data to Disaster Recovery Business Continuity location
  • Finding and restoring content when local outages occur
  • Backing up to LTO/disks and putting them on a shelf then trying to find content from the shelf archive
Access To Your Media Content
Access To Your Media Content

Being able to access your archived media content quickly is important. The very nature of archived footage tends to mean that much of it is stored on physical copies, or LTO, which requires manual input to gain access.

Transferring your content onto a more modern online system means that creative teams can access content from anywhere in the world. Access controls can be implemented meaning the right teams will have access to the right data. Metadata and clever media management technology will enable you to simply search for content and have the footage handed to you within seconds.  

And Digital Content Governance (DCG) will ensure your content is protected at the highest level so you can concentrate on revenue-generating activities.  If organisations wish to profit from their content or build a successful community they need their hands on their data 24/7 to use, re-use, re-shape and re-use. Digital Content Governance platforms enable that, but they also focus on the whole package required to protect, curate, share, distribute and audit digital content.

Top 3 ‘Time Sinks When Accessing Your Media’

  • Servicing requests for content from creative professionals
  • Using LTO for an active archive, business continuity, or live workflows (too much restore)
  • Traversing folder trees across disparate NAS devices to find that clip from 2004!
Media Asset Security
  • Are your archive strategies supported by media management policies?
  • Do you have a written data security policy?
  • What are your security protocols?
  • Is your content kept on multiple un-consolidated storages?
  • Do you ship or courier your hard drives?
  • Do you rely on RAID as your only protection against data loss?

Is your data disconnected from the rest of the organisation in siloed networks or on tapes on shelves? With cyber-crime on the increase, your data is vulnerable.  To keep your data safe and secure, you should avoid having access to large amounts of data from single PCs or logins.  This can create a major security hole.  

Consider keeping your data safe in purpose-built storage that adheres to good Digital Content Governance principles.  By exposing everything via a file system can be extremely dangerous. By getting into the mind of a hacker, you can form your digital content governance strategy that protects your data.

Media Asset Security

MatrixStore was built from the inside out with data security in mind. It provides a great number of benefits over SAN/NAS/scale-out file systems. If you take digital asset security seriously but don’t want to spend your time managing complex cryptography, firewalls, and data policies, then you’ll appreciate that the storage is pre-configured with those core benefits and that individual storage pools of assets automatically have a high level of security applied.

Top 3 ‘Time Sinks When Protecting Your Media’

  • Restoring content from cloud or LTO when hackers attack
  • Relying on RAID as your only protection against data loss
  • Ringing round to find out who took the content that ended up on Youtube

Want to know more? Let’s chat!

    Return On Investment
    Return On Investment
    • Have you underestimated the cost of your cloud solution?
    • Did you think Cloud is the cheapest option to store your media assets?
    • Did you consider how much it would cost to access your media assets through Cloud?
    • Is your Cloud solution the right fit for your business?

    Cloud is highly efficient at data distribution and sharing production workflows. Recent world events have seen unprecedented uptake of Cloud, enabling teams to flexibly work from home. This can be very cost-effective in most situations. 

    However, in some situations, the public cloud in creative workflows is often deemed as far too unpredictable, cost-wise, meaning ROI is challenging to forecast and report on. ROI is driven by generating new revenue streams from latent content currently sat on offline media. This ensures revenue-generating activities continue even in the event of local outages.

    This is a topic often talked about amongst the creative community. For people looking to move to the cloud, or those who are already years into the journey, the message is still the same.

    Finding the right storage platform and workflows needs to meet the needs of all stakeholders in your organisation, from the producer and editor to the CTO, CFO, and CEO.

    Top 3 ‘Time Sinks When Protecting Your Media’

    • Taking time to explain to your CFO that cloud storage is, in fact, not cheap taking into account devops, comms, and egress fees
    • Trawling through your glacier bucket, at great cost, just to see what you have up there that might be valuable
    • Emailing your cloud provider to explain that the mass download was down to human error and can you please have the £30k fee back?
    Find, share, secure and audit your media assets
    • Do you have an audit trail?
    • Do you have a ‘deleted’ folder or easy data deletion recovery?

    Many organisations rely on dated technology (e.g., LTO), non-automated workflows, and fragmented working practices to access their content. This approach presents many risks such as data security, not having an audit trail of your content, or lack of a data deletion recovery process.

    Creative professionals are time-bound when waiting for tapes to be loaded or a drive to be posted when what they need is instant access to their content. A process hindered by data technologies and working practices. They need to be able to efficiently find, view, sub-clip and share media assets from anywhere and at any time.

    Find Share Audit

    Object Matrix Vision is a light, powerful, and secure web-based media management application. Firmly integrated with MatrixStore object storage, this brings together the power of automated metadata extraction, advanced search options, and the tightness of access controls, ensuring freelance or permanent employees can find the content they are authorised to access.

    Top 2 ‘Time Sinks When Searching for Media and Sharing It’

    • Finding stuff full stop. If you cannot find it you do not have it and creative professionals spend hours every day trying to find content or waiting for the media manager to locate that clip
    • Waiting for the DHL people to turn up with the drive, they sent to the wrong apartment, that has been shipped to you

    About Object Matrix

    Object Matrix is the award-winning software company that pioneered object storage and the modernisation of media archives. It exists to enable global collaboration, increase operational efficiencies and empower creativity through deployment of MatrixStore, the on-prem, hybrid and cloud storage platform. Their unified deployment approach ensures content spans on-prem and cloud storage whilst their focus on the media industry gives them a deep understanding of the challenges organisations face when protecting, processing and sharing video content. Customers include: NBC Universal, TV Globo, Warner Bros. Discovery, MSG, ATP and the BBC, to name but a few!

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