UTV Accelerates Tapeless Transition with Investment in Intelligent Archiving Solution

UTV, Tyrell, Marquis Broadcast Object Matrix Customer and Partners

Dublin, December 2nd, 2010:

Tyrell CCT, a leading supplier of digital media solutions in Ireland and the UK, today announced that the company has provided broadcaster UTV Television with an intelligent archiving solution, consisting of Marquis’ Parking archive and retrieval software and a three node MatrixStore cluster from Object Matrix. Powered by Marquis Broadcast’s Media Highway Technology, the new solution takes advantage of Parking’s easy to use edit sequence archive and restore functionality and MatrixStore’s secure, cost efficient near-line storage array enabling UTV to move forward rapidly with their transition to tapeless technology.

UTV needed fast, un-hindered access to their digital news packages whilst also requiring a large volume of archive material to be available at their fingertips. They wanted to avoid adding more capacity to their production storage network and consulted with Tyrell CCT to identify an archive solution that required minimal management, could scale quickly and be available across their entire Avid news production systems. The integrated Marquis and Object Matrix solution allow UTV to move entire sequences, including edit decisions, subclips, and metadata, from dedicated Avid ISIS storage to the MatrixStore environment in a simple one-click process. No specialist knowledge of storage or archive management systems is required. At any time in the future, sequences, together with all metadata including media and edit decisions, can be retrieved and dropped directly into the editing system.

The solution greatly improves workflow efficiency and resource management for UTV as valuable online edit storage is freed up. The process of archiving is fast and easy as Parking wraps the sequence elements and metadata into a standard TAR file as they are transferred to MatrixStore. Similarly, the process of file restore is also fast and efficient as Parking eliminates the need to re-ingest and conform media before editing can begin. The MatrixStore provides a self-managing nearline archive that compliments UTV’s online Avid workflows and manages the availability, protection, and longevity of their digital content. This node based clustered storage array will initially provide UTV with 33 TB of nearline storage and combined with the unique object based architecture of MatrixStore, it provides an incredibly secure environment to build UTV’s digital archive.

“We see this as a perfect example of the synergies and cost efficiencies that can be achieved by combining key technologies,” commented Stuart Lawn, Technical Director, Tyrell CCT. “The joint Marquis and Object Matrix solution presents broadcasters and post facilities with a greatly simplified and flexible approach to the management of the ever-increasing volume of digital content.”

“The combination of Object Matrix and Marquis gives UTV a robust and flexible solution that is easily scalable and allows us to accommodate and manage our rapidly growing digital news archive,” commented Sean Ferrin, Head of Operations, UTV Television. “The solution brings significant cost savings and efficiencies, freeing up valuable resources and greatly reducing the requirement for large quantities of tapes and associated physical storage. Content can now be moved with minimum effort and it is instantly searchable, easily retrievable and totally secure.”

About UTV

UTV Television is part of UTV Media plc and is the Channel 3 licence holder for Northern Ireland. UTV is the most watched channel in Northern Ireland and its award-winning team produce the UK’s most watched local news programme, UTV Live. UTV Television recently celebrated its 50th birthday and launched the first High Definition service on the island of Ireland.

About Tyrell CCT

Tyrell CCT is the leading creative technology solutions provider for the broadcast, post-production, education and corporate sectors in the UK and Ireland. Established in 2000, the company provides complete digital media solutions for the creation, manipulation, management and delivery of digital content. Tyrell CCT represents leading global suppliers of video, audio, storage and media streaming solutions and also provides consultancy, system integration, and technical support services.

www.tyrell.ie

About Marquis Broadcast

Founded in 1998, Marquis Broadcast provides a range of media integration products designed for the data-intensive and challenging requirements of today’s fast-paced broadcasting environments, enabling broadcasters and other users of digital media to achieve maximum efficiencies from their workflow processes. The company has considerable experience in integrating an extensive range of broadcast systems and devices, providing easy to use workflows via Medway, Marquis’ widely installed interoperability engine.

www.marquisbroadcast.com